Salesforce chief executive Marc Benioff said the new Web-based tool brings social networking to the business space by integrating the functionalities of Facebook and Twitter into a nifty interface for corporate users. Benioff lamented the fact that companies, mainly call centers, are slowly becoming irrelevant and unreceptive to their customers by failing to respond to their concerns, which often can be found in social media sites and online communities. The application, which would be available in the early part of 2010, runs on BlackBerry, Windows Mobile devices, or iPhone, the company said. Users of Chatter will be charged $50 per month, although current clients of Salesforce CRM and Force.com, the company’s applications platform, will get it for free
Salesforce brings social networking application to the enterprise sector
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